Television has changed over the previous decade; below are just several ways we watch TV differently today.
With the growth of smartphone use over the previous decade, there is getting to be a bigger focus on watching TV on the go, either on mobile phones or tablets. Historically, individuals only watched TV shows when they were at residence, but nowadays it is becoming more and more common for individuals to sink their teeth into a new programme whilst travelling or out and about. What current trends in television shows have shown us, is that people are becoming more keen to download shows directly to their mobile whilst they’re at home, so they can watch them on their way to work. This has put more demand on those who are creating these television shows, as they’re now needed to make them compatible for mobile, since this is obviously what consumers want. Large figures in the industry which include Philip Jansen will have become wise to this, and should be changing for this developing trend.
With the enhanced popularity of watching tv on online streaming sites, there has also been a huge rise in personalised content for customers. Today, these sites can monitor your viewing habits, and find shows which might be suited for you according to what you have watch ed in the past. Although we’re still in the early days of this being used, broadcasting in the future will be able to polish these recommendations even further, making watching easier for the customers. Customers will be hoping that once these algorithms become more optimised, it will become simpler for them to sift through the clutter and have all the best programmes for them at the top of their searches. It’s likely that Randy Freer understands the importance of this, and will be working to develop the customer experience a little bit more.
One thing that has become more of a craze in the previous couple of years is binge watching tv shows. Historically, a series of a tv show would be drip-fed to fans over numerous weeks, with one new episode being launched each week. Nowadays, businesses have started to pander to consumers’ want to binge watch tv programmes, and have started releasing the latest TV shows all at one time. Because whole tv series are getting released at the same time, this has developed a culture of binge watching, where fans will sit facing the TV and watch numerous episodes at the same time! The proliferation of TV trends like this one has been made even easier by TV services who provide things like autoplay on their television shows, so you don’t need to select the next episode! Key individuals within the industry will be knowledgeable about how prominent this is becoming amongst customers, and Vincent Bolloré will also be no stranger to this without doubt.